Canon PowerShot Sx740 HS Digital Camera

Introduction

The Canon PowerShot SX740 HS is a compact yet powerful point-and-shoot digital camera, ideal for travel, vlogging, and everyday photography. With its impressive 40x optical zoom, 4K video recording, and Wi-Fi/Bluetooth connectivity, this camera offers a perfect balance between performance and portability.

In this article, we will dive into its detailed specifications, key features, pros and cons, and an overall review to help you decide if it's the right camera for you.

Canon PowerShot SX740 HS – Specifications

1. Camera Sensor & Image Quality

Sensor Type: 20.3 MP CMOS Sensor

Image Processor: DIGIC 8

ISO Range: 100 – 3200

Image Formats: JPEG

2. Lens & Zoom Capabilities

Optical Zoom: 40x (equivalent to 24-960mm)

Digital Zoom: Up to 4x

Aperture Range: f/3.3 – f/6.9

Optical Image Stabilization: Yes (5-axis IS)

3. Video & Recording Features

Video Resolution: 4K UHD at 30fps, Full HD 1080p at 60fps

Time-Lapse: 4K time-lapse movie mode

Slow Motion: Not available

File Format: MP4 (H.264)

4. Display & Controls

Screen: 3.0-inch LCD (180° tilting for selfies & vlogging)

Touchscreen: No

Viewfinder: No (only LCD screen for framing shots)

5. Connectivity & Sharing

Wi-Fi & Bluetooth: Yes (for easy sharing & remote control via the Canon Camera Connect app)

USB & HDMI Ports: Yes

6. Battery Life & Storage

Battery Type: NB-13L rechargeable Li-ion

Battery Life: Approx. 265 shots per charge

Storage Compatibility: SD, SDHC, SDXC cards (UHS-I)

Key Features of Canon PowerShot SX740 HS

1. 40x Optical Zoom – Capture Every Detail

One of the biggest highlights of this camera is its 40x zoom lens, allowing you to photograph distant objects with clarity. Whether you’re shooting wildlife, landscapes, or concerts, this zoom range makes it a versatile option.

2. 4K Ultra HD Video – High-Quality Recording

For vloggers and content creators, the 4K UHD video recording is a significant advantage. It ensures crisp, high-resolution videos with rich details, making it great for YouTube and travel vlogs.

3. 180° Flip Screen – Perfect for Selfies & Vlogs

The tilting LCD screen makes this camera a fantastic choice for vloggers and selfie lovers. You can flip the screen up to 180° for easy framing while recording yourself.

4. Wi-Fi & Bluetooth – Instant Sharing

The built-in Wi-Fi and Bluetooth connectivity allow you to transfer photos and videos instantly to your smartphone via the Canon Camera Connect app. You can also use your phone as a remote control for hands-free shooting.

5. Compact & Travel-Friendly Design

Despite its powerful zoom and features, the SX740 HS remains lightweight and portable, making it an excellent travel camera.

Canon PowerShot SX740 HS – Pros & Cons

Pros:

✔ Superb 40x optical zoom for detailed shots

✔ 4K video recording for high-quality content

✔ Tilting LCD screen for vlogs and selfies

✔ Wi-Fi & Bluetooth connectivity for quick sharing

✔ Compact and lightweight – easy to carry

Cons:

✖ No touchscreen – limits ease of use

✖ No RAW image support – JPEG-only format

✖ Limited low-light performance – struggles in dim lighting

✖ No external microphone jack – not ideal for professional audio recording

Canon PowerShot SX740 HS – Review & Verdict

Who Should Buy It?

Travelers & Tourists: If you need a compact camera with a long zoom to capture scenic landscapes and distant subjects, this is a great choice.

Vloggers & Content Creators: The flip-up LCD and 4K recording make it an excellent budget-friendly vlogging camera.

Casual Photographers: If you want a simple, easy-to-use camera with better zoom than a smartphone, the SX740 HS is a solid pick.

Who Should Avoid It?

Low-Light Photographers: If you often shoot in dim lighting, a larger sensor camera like a mirrorless or DSLR might be better.

Professional Videographers: The lack of RAW support and an external mic port limits its professional use.

Final Verdict – Is It Worth Buying?

The Canon PowerShot SX740 HS is an excellent compact camera for those who want a travel-friendly, high-zoom, and 4K-capable point-and-shoot camera. While it has some limitations, such as low-light performance and no touchscreen, it remains a great value for casual users and travel enthusiasts.

If you’re looking for a versatile, easy-to-carry digital camera with great zoom and video capabilities, the SX740 HS is definitely worth considering!

Where to Buy?

You can purchase the Canon PowerShot SX740 HS from:

Amazon – Check Price

Canon Official Store – Check Price

Best Buy / B&H / Walmart – Check Price

Final Thoughts

The Canon PowerShot SX740 HS is a fantastic point-and-shoot camera that strikes a balance between portability and performance. Whether you’re a traveler, vlogger, or everyday photographer, this camera provides excellent zoom, 4K video, and wireless sharing features, making it a worthy investment for those who want more than a smartphone camera.

Would you consider buying this camera? Let us know your thoughts in the comments below!